Experience

Siteline — Cofounder & CEO — 2025 to Present

Consultant — 2022 to Present

Advisor and freelance product manager assisting start ups with feature discovery, prototyping, roadmapping, delivery, user research, data pipeline & A/B testing.
Some companies I've worked with include: LA Times, HappyScribe, EasyBroker & Mammoth Climate.

BeReal. — Product Lead — 2023 to 2024

Managed multiple zero-to-one feature launches to drive user growth and engagement including short-form video, live events and a push notification strategy overhaul.
Spearheaded early monetization efforts through subscriptions and ads.
Led the implementation of a new A/B testing platform resulting in quicker feature iteration and a 10x increase in experiment volume.

Glovo — Group Product Manager — 2019 to 2022

Managed a team of 3 PMs and 40+ developers across multiple product teams for merchant apps and public API.
Lead the development from scratch of a new Partner Management Portal for menu management, metrics review, and promotions.
Expanded public API endpoints from 3 to 15+, enabling large stores and chains to manage orders and menus programmatically.
Implemented changes to improve UI & incentivize merchant performance, reducing order cancellations by 35% and preparation time by 10%.

Twitter — Product Manager — 2018 to 2019

Lead the UI infra team in making improvements to the iOS app including a new primary action button, dark mode & a multi-account selector.
Managed international growth efforts, focusing on local content relevance, translation, language support, and performance improvements.
Conducted extensive A/B experimentation and causal inference analysis to inform pre-launch decision making and post-launch impact measurement.

Twitter — Product Data Science Manager — 2013 to 2018

Managed a team of data scientists and engineers working on user trend analysis, A/B testing and product usage insights to inform new feature development.

Google — Intern — 2011 to 2012

Anything sound interesting?